Unicorn Registration

Be The Unicorn it starts with your Brand

Giddy up… on a Unicorn, of course!

You are registered for the Be THE Unicorn, it starts with your Brand book launch and Speed Networking evening. Here are the details:

  • Date: March 10, 2020. Doors open at 4:15 p.m.
  • Where: The Nest (next to Honkers Pub & Eatery), 2802 – 5 Avenue North, Lethbridge, Alberta.

Event Activities: 

  • 4:15 p.m. Doors open to give you enough time to grab a no-host beverage and some host munchies and get settled.
  • 4:30 p.m. Networking – register and get a beverage and munchies and pick your Networking seat.
  • 5:00 p.m. Introductions and start the Speed Networking.
  • 6:00 p.m. Break for a beverage or to track down someone you wanted to talk to longer.
  • 6:15 p.m. Presentation by Lynda D. Kavanagh, professional speaker and author of:
    • Be the Unicorn… it starts with your Brand.
    • Sales suck… NOW WHAT?
    • The 4HOUR Marketer (audiobook).
    • The 5HOUR Entrepreneur (audiobook).
  • 6:30 p.m. Door prizes. 
  • 6:45  – 7:30 p.m. Book signing, Be the Unicorn selfie station and more Networking.

Print this as your business expense receipt. 


If at the last moment you can’t make the event or can’t make the 4:45 p.m. start time, we have your contact information and if you live/work in Lethbridge, Lynda will deliver your signed copy. If you aren’t in Lethbridge contact us for arrangements. 

Small print: All registrants will be placed on our Monthly newsletter list but don’t worry if you don’t like the Branding, Marketing and Sales tips we provide you can unsubscribe from our Safe-Unsubscribe list at any time. We will also take promotional photos that evening. Please advise the camera person if you do not want any photos taken of yourself.  🙂

What the heck is Speed Networking?

Here is the format we will be using:

  • I (Lynda) will use a very loud horn to catch everyone’s attention.
  • Once everyone has been seated with tables between chairs, I will squeeze the horn. The people on the chairs on the inside will begin. You have one minute to share your story about you, your business, if you are looking for anything in particular or whatever you want to say. Hand the person across from you your business card.
  • I’ll squeeze the horn to indicate the people with chairs on the inside of the table must stop talking. I’ll squeeze the horn a second time and the people on the outside chairs will have their minute and pass along their business card.
  • After the people sitting on the outside have talked for a minute I will squeeze the horn and the people on the outside chairs will all move to the chair on their right. I will squeeze the horn to indicate the inside people should begin their pitch, and off we go. 
  • Best of all – have some fun in meeting and learning about other people. 

Some tips to make this work smoothly:

  • We will have tables for people’s purses or briefcases so you don’t have to carry or worry about them during the networking. 
  • Once you select your Networking seat, get your business cards out of your pockets or purses – you don’t want to waste time searching for cards. A minute goes by fast.
  • Depending on the timing, when the horn blasts either please stop talking or immediately start talking. You want to be courteous and recognize the other person’s one minute.
  • People sitting on the outside of the table will always be the ones moving. Please do so quickly. 
  • We will supply you with neck tags. You may find them useful in putting the cards you collect from others in the back of the tags.
  • If by chance we have an odd number you may find yourself across from an empty seat for two minutes – that will give you a chance to relax and organize your thoughts and the cards you have collected. 
  • We will have a 15-minute break after the Speed Networking and before the Branding presentation for you to refresh your beverage, have a munchie or track down someone you want to connect with.